Robert Thomson's Articles in SEO

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  • Search Engine Optimization - Top Fallacies and Misconceptions Regarding SEO Firms
    Search Engine Optimization service providers help businesses appear in the top of search list and get good rankings in the search results. The techniques used by SEO firms are not very openly discussed or described. SEO firms believe in maintaining some level of secrecy due to the stiff competition amongst various SEO firms. This secrecy and anonymity leads to misconceptions about SEO and it appears like some mystical phenomena.
  • The SEO's Toolkit Part Three of Three: Resources
    Firefox extensions used for SEO as well as an assortment of other free or affordable SEO tools. In this article we'll discuss some of the resources you'll want to access on a regular basis to keep...
  • Guidelines for Google and Yahoo Search Engines beyond 2010
    You will learn what are the key factors that affect your site rankings in Google and yahoo Search Engines in this article. It also covers three techniques you can use to optimize your site for these two Search Engines.
  • Link Building Tips For Obtaining Relevant Backlinks
    Several link building tips from internet marketing and SEO experts, SEO by the Hour SEO firm. Learn various tips to build relevant backlinks that will improve your search engine rankings.
  • The SEO's Toolkit Part One of Three: Firefox
    Every SEO uses different tools and resources. Some tools are paid, some are free and some are internally developed tools that we use for ourselves and our clients - but we all...
  • Search Engine Optimization - The Ethical White Hat Techniques
    In the earlier days of search engine optimization, web designers used many unethical ways to get good ranking in search engine results. However, things have changed in the recent past. White Hat SEO emphasizes on using ethical methods like relevant content, user friendly features etc to increase search engine ranking.
  • 5 Reasons Why Your Search Engine Page Ranking Fluctuates
    As a Search Engine Optimizer, I often receive inquiries from Webmasters or Business Owners asking why sometimes they see their web page rankings appear on the first page of Google but to disappear after a few days.
  • Search Engine Optimization - Do You Know the Importance of Backlinks and How to Get Them
    Millions of prospective consumers surf the internet everyday and thousands of competing businesses vie for them. If you want to improve your website visibility and make it stand out from the competition, optimize it for search engines. Search Engine Optimization encompasses many methods to improve your search engine rankings. One of them is increasing backlinks to your site.
  • Search Engine Optimization - Effective Meta Tags Key to Improving Website SE Page Rank
    To be a successful web entrepreneur you need to improve your search engine rankings so that your website shows on the first few pages of search results. Search engine optimization (SEO) helps you achieve this task and greatly improve the chances of your websites' success. One of the best ways of improving website rankings is the use of effective meta tags. Learn how to create them.
  • Learning SEO and Achieving Expert Status
    To become a SEO master, it takes years of practice for the majority. And like a ninja if you don't practice, one quickly loses one's talents.
  • The Google Plan For Interplanetary Domination
    Google, a company that some conspiracy theorists honestly believe has a plan for ultimate world domination, has a history of pulling April Fool's pranks that later end up as...
  • Five Methods For Successful Link Building
    Search Engine Optimization or SEO is crucial for Success in every online business. It doesn't matter if you run a shop, a blog, a forum or a social network, if you want to be successful with your online business you need to be good in SEO. And what is the most important part of SEO? It's Link building. The more Backlinks your website has the higher your rankings in the Search Engines will be. With this article I want to explain to you the five best methods for successful Link building.
  • Earning Money By Flipping Websites
    Flipping websites can bring you a lot of money. But it needs to be done in the right way.
  • Will Search Engines Like Your Website?
    If you set everything like you should, search engines will love your website. Here are a few tips.
  • How To Make Cash Online Exactly
    Everybody wants to know how to make cash online, but exactly can you do that?
  • Think to Link - Better Perspective Equals Better Links
    Getting links is not the end of a process, but the beginning of one. Intelligently optimizing them is the main goal, a step above just link building, is a completely different beast with...
  • Best Practices For Link Building
    Plenty of the SEO techniques in use today can help a site achieve higher rankings for keywords.
  • A Guide To Search Engine Optimization (SEO)
    This is an introduction to SEO and includes on-page and off-page optimization.
  • How To Search Engine Optimize (SEO) An AJAX Or Web 2.0 Site
    One of the three major pillars of Search Engine Optimization is a website's content, and onsite content optimization.
  • How To Use Long-Tail SEO Keywords and Phrases for High Rankings
    If you have spent some time working in the field of Internet marketing you have surely come across long-tail SEO keywords and phrases. The problem is that you may not understand exactly what they are, what the benefits to using them are or how you can go about incorporating them to see the best results.
  • Can An SEO Firm Improve Your Profitability?
    One of the things that businesses dread is seeing their leads and new sales being grabbed by their competitors, especially when it involves internet marketing. It is almost too easy to dominate a certain market if your website ranks high in popular search engines.
  • Professional SEO
    It is not good enough to have a nice web site these days. Of course, this is necessary but it is not the only thing that you need. You must have a site that looks great and is functional as well.
  • SEO and Keywords
    A crucial part of any marketing campaign is the content of your web site, and the keywords in that content. The right content with the right keywords in the right places can bring you a steady flow of targeted traffic which will convert into steady sales.
  • Can An SEO Agency Really Help Your Business?
    With the large number of businesses that are online these days, getting your website noticed can sure be a challenge. It is good that there are internet marketing services companies that can help you in your pursuit of making your online presence known. But can an SEO agency really help?
  • Search Engine Optimization - Is it worth the effort
    internet. Search engine optimization (SEO) is basically a process by which one get his/her web site at the higher rank of any search engine like Google, yahoo, etc.
  • Simple Ways to Avoid the Duplicate Content Penalty
    As anyone in SEO will tell you, the two essential things you need in order to achieve high search engine rankings are backlinks and great content. Search engines measure the authority of your website by counting its backlinks. Great content is the cornerstone of a successful website because it ensures that visitors from search engines get the information they are looking for.
  • 3 Common SEO Myths Debunked
    Unfortunately, many people who don’t know any better have fallen for the tricks of internet marketers who sell the “secrets” of SEO for $79.95 plus shipping. As much as these SEO snake oil salesmen would love to have everyone believe that SEO requires secret knowledge, the truth is that there is nothing mystical or secretive about SEO at all. Effective SEO techniques are clearly defined and readily reproduced around the web. The key to SEO success is giving up on finding overnight solutions to your SEO problems and separating fact from myth. Here are some of the most common myths about SEO, debunked.
  • The SEO Benefits Of Using Joomla (Template)
    Joomla is a leading content management system (CMS) that has a lot of very loyal followers.
  • Writing For Conversions - Testing New Content
    Our exploration of utilizing content to increase conversion rates began with analyzing statistics to uncover opportunities for improvement, followed by how to create and implement good content to compel visitors to take action. The natural next step is testing.
  • Link Building Strategies for Small Business
    When it comes to link-building, big businesses certainly hold a number of advantages over small businesses. Big businesses have big budgets and brand awareness at their disposal while the little guys have to fend for themselves with bare-bones budgets. Big businesses don’t have to try too hard to attract links either since they are already well-known in their respective markets.
  • SEO - A Powerful marketing Weapon In An Economic Downturn
    There's a lot of doom and gloom being preached at the moment and understandably, governments, the business sector and the public at large are nervous. In the business context, the days of lavish spending and excessive marketing budgets appear to be at an end - at least for the time being. Many businesses are cutting their staffing levels as a last resort but many more are cutting spending in other ways.
  • How To Write For Search Engines
    SEO (Search Engine Optimization) writing, as a distinct style, was born in the Internet era and has matured before our very eyes in a relatively short span of time.
  • How to Optimize Videos for the Search Engines
    One question that looms in the mind of many is how to optimize videos for the search engines. Unlike with articles or blog posts on your site, videos cannot be seen by the search engines so you can’t expect to just utter a few keywords on camera to get your videos ranked.
  • Should You Link Out on Your Website?
    The question of whether to link out to other websites on your website is one that divides many people. Some worry that their page will get devalued by search engines if they do it and others believe that it is an effective way to bring traffic to their site over time.
  • Blog Comments for Link Building or Reputation?
    HTML NoFollow tags were created by Google in 2005. Any blog comment containing a link that contains the NoFollow attribute does not get any credit when search engine rankings are decided. Many websites and blogs are now using the NoFollow attribute by default to prevent spam comments from being made although sometimes human moderators are still used.

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