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A Guide To Hyphenated Domain Names

Posted By: Shankar Sai | Posted On: 2008-10-01 | Article ID: 99235

How many times have you been through ordeal when you created a good and memorable domain name, having a highly searched keyword and without any trademark issues only to find that it has already been registered by some one else. In near frustration, you make a last try by inserting a hyphen in it and find that it is available. But now you are in a dilemma whether to register it or not? Let us review all those factors that you need to weigh to decide about using hyphenated domain names.

Your first point of reference should obviously be your potential website visitors. An average Internet surfer is not comfortable with hyphenated domain names. Even if he is fond of a particular web site, he is habituated to punch in a name without the hyphen. In such a scenario, you will loose traffic, a really unwanted situation.

On the other hand, keyword loaded, hyphenated domain name is more likely to earn good SERPs as against a non-hyphenated domain that is not SEO optimized. A higher SERP will wipe out any disadvantage that your hyphenated domain name carried initially. This is because if a website has a high search engine ranking, people won't need to type in the domain name in order to access it. They can simply click on the listing given in search engine results. And if they like the site, they will bookmark it, an action that is preferable, since it shows they are really interested in what the site has to offer.

It is highly important to also analyse whether your domain name would be more understandable with a hyphen. Let us consider an unusual domain name like molestationnursery.com. This is actually in reference to a website that talks about mole nurseries, not molestation. Yet, what will most website visitors think if they saw the domain name in that manner? Including hyphen at appropriate place will be prudent in such cases .It would also be better for SEO, since search engines would index mole-station-nursery.com with keywords related to moles.

In short, there are upsides and downsides to using hyphenated domain names. If you feel like getting good search traffic for a particular domain name that you have thought up then go ahead with it. It is worth mentioning here that in quite some instances a hyphenated domain name may in fact be needed to convey a correct meaning.

Therefore your first choice should always be to configure non-hyphenated domain names, merely because such domain names are the flavour of the virtual world. Otherwise, you should try a domain name generator to get clues and suggestions. You will notice that a lot of domain name registration sites do make available simple domain name generators. But you should search for better ones so as to get vital inputs for creating a good domain name.

 

Article Source: http://www.articlecell.com

About The Author
Shankar Sai
You can get more inputs from this article about choosing a domain name before you use these domain name suggestions for deciding a good name for your web site.



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